Lindsay Hyman
Senior Manager of Sustainability Reporting and Engagement, Amazon Sustainability
Lindsay Hyman leads the core team that documents Amazon's environmental and social performance. Her team members coordinate with hundreds of global stakeholders to track progress toward Amazon’s sustainability commitments, then structure that information for a wide range of audiences—including investors, analysts, business partners, government officials, customers, and employees. This year, Hyman’s team had a goal to reflect all of the sustainability-related progress Amazon made in just one year, while also reducing the overall length of the Report to make it easy to understand and better serve its many readers.
“Agility is our greatest ability,” Hyman said. “It can be tough to consider all audiences at once, keep track of work that is rapidly changing, and balance all priorities. But even with fewer pages, we still managed to deliver everything that was critical from a reporting standards perspective, while also making it conversational and visually appealing.”
To achieve a shorter Report and provide options for those who prefer to read even less, Hyman and her team worked with others throughout the business to share sustainability information outside of the full Report document.
“Realizing we could meet the needs of some audiences elsewhere, we created what we call a Report Hub to accompany each Report,” she explained. “It’s a dedicated landing page that provides highlights from the latest Report, in a scrollable experience that also connects readers with additional resources found on our website and beyond. While we know our employees and customers absolutely care about our sustainability performance, we also know not all of them are interested in reading a document over 50 pages. For those audiences, the Report Hub can be a better resource than the Report itself.”
When asked what she enjoys most about her role, Hyman said: “It gives me a unique viewpoint of the company. I constantly get to hear about the really incredible work done by teams in nearly every business unit at Amazon. I see how our most senior leaders are prioritizing this work, so I know unquestionably how dedicated Amazon is to becoming more sustainable and making a positive impact.”